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GOPRO

Social Media Strategy - What if you could fly?

A social media strategy developed at the Academy of Art University in 2017. Exploring the new wave of hobby-photographers and tapping into watching the world from a new perspective.

 

Drone photography has, indeed, opened up new ways of perceiving the world. When humanity started viewing nature's wonders from a bird's perspective, an interesting photographic language was created. A language that GoPro should be masters of speaking after introducing their drone Karma. One way of mastering those visuals set in a social media strategy is to actually #GoFly. Following the one's already over us.

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